Author Index

A

  • Abdolvand, Abdevali Evelopment of Export Readiness Evaluation Pattern for Iranian Small and Medium Size Enterprises [Volume 19, Issue 41, 2020, Pages 79-100]
  • Abedin, Bahareh A Coherent Approach to Internal Proponents of Successful Strategy Implementation and Prioritization: A Mixed Study [Volume 19, Issue 42, 2020, Pages 130-151]
  • Akbari, Mohsen Investigating the effect of intimacy in shaping the behavioral intentions of insurance customers towards new services: The mediating role of belief and attitude [Volume 19, Issue 43, 2020, Pages 171-196]
  • Akbari emami, Shahnaz A Coherent Approach to Internal Proponents of Successful Strategy Implementation and Prioritization: A Mixed Study [Volume 19, Issue 42, 2020, Pages 130-151]
  • Ansari, azarnoush Analysis of Brand Skills Pattern on Brand Performance in Corporate Steel Exchange [Volume 19, Issue 42, 2020, Pages 39-62]
  • Aramesh, Hamed The Impact of Green Marketing on Medical Tourism with the Mediating Role of Technology [Volume 19, Issue 41, 2020, Pages 137-155]

B

  • Binandeh, Ameneh Developing a model of requirements for the implementation of coopetition strategies [Volume 19, Issue 44, 2021, Pages 69-97]

D

  • Deilami Azodi, Arman Conceptualizing Business Model Adaptation and Its Environmental Antecedent in the ICT Industry [Volume 19, Issue 41, 2020, Pages 13-37]
  • Delkhon, Mohammad Ali A Coherent Approach to Internal Proponents of Successful Strategy Implementation and Prioritization: A Mixed Study [Volume 19, Issue 42, 2020, Pages 130-151]
  • Derakhshan, Abdolnaser The Impact of Green Marketing on Medical Tourism with the Mediating Role of Technology [Volume 19, Issue 41, 2020, Pages 137-155]

E

  • Ebrahimpour Azbari, Mohstafa Investigating the effect of intimacy in shaping the behavioral intentions of insurance customers towards new services: The mediating role of belief and attitude [Volume 19, Issue 43, 2020, Pages 171-196]
  • Esfiddani, Mohammad Rahim Framework for Explaining the Role of Social Media in Customer Experience Management for Hoteling Industry: Systematic Literature Review [Volume 19, Issue 43, 2020, Pages 13-39]
  • Eyvazpour, jafar Developing E-Retailers Ethics Model and its Impact on Retailer Image and Competitive Advantage [Volume 19, Issue 41, 2020, Pages 39-58]

F

  • Feiz, Davod Designing the alignment model of social media marketing tools and goals. [Volume 19, Issue 43, 2020, Pages 120-148]

G

  • Ghaffari, Mohammad Identify and Prioritize Tourism Brand Co-creation Opportunities [Volume 19, Issue 44, 2021, Pages 98-119]
  • Ghanbari, Milad The relationship between gamification and user experience quality by modulating pricing strategies on platforms. [Volume 19, Issue 43, 2020, Pages 98-118]

H

  • Haghverdizadeh, Fatemeh Analysis of Brand Skills Pattern on Brand Performance in Corporate Steel Exchange [Volume 19, Issue 42, 2020, Pages 39-62]
  • Hajipour, Bahman Designing and Explaining Organizational Antecedents of Sustainable Entrepreneurial Orientation: Mixed Method [Volume 19, Issue 42, 2020, Pages 13-38]
  • Heidarzadeh, Kambiz Evelopment of Export Readiness Evaluation Pattern for Iranian Small and Medium Size Enterprises [Volume 19, Issue 41, 2020, Pages 79-100]

I

  • Irani, Hamid Reza The effect of point of purchase advertising on the consumer purchase intentions by mediating of brand equity [Volume 19, Issue 41, 2020, Pages 101-119]

J

  • Jalili, Esmaeil A Coherent Approach to Internal Proponents of Successful Strategy Implementation and Prioritization: A Mixed Study [Volume 19, Issue 42, 2020, Pages 130-151]
  • Jandaghi, Gholamreza The effect of point of purchase advertising on the consumer purchase intentions by mediating of brand equity [Volume 19, Issue 41, 2020, Pages 101-119]

K

  • Kazemi, َAli Analysis of Brand Skills Pattern on Brand Performance in Corporate Steel Exchange [Volume 19, Issue 42, 2020, Pages 39-62]
  • Khalil Nezhad, Shahram The relationship between gamification and user experience quality by modulating pricing strategies on platforms. [Volume 19, Issue 43, 2020, Pages 98-118]
  • Khashei Varnamkhasti, Vahid Presenting a Strategic Control Model in The Oilseed Extraction Industry [Volume 19, Issue 43, 2020, Pages 41-63]
  • Khodadad Hosseini, Hamid Conceptualizing Business Model Adaptation and Its Environmental Antecedent in the ICT Industry [Volume 19, Issue 41, 2020, Pages 13-37]
  • Khoshroo, Mina Identify and Prioritize Tourism Brand Co-creation Opportunities [Volume 19, Issue 44, 2021, Pages 98-119]
  • Khosravi Anjadani, Hossein The effect of point of purchase advertising on the consumer purchase intentions by mediating of brand equity [Volume 19, Issue 41, 2020, Pages 101-119]
  • Koloushani, Moein Designing the alignment model of social media marketing tools and goals. [Volume 19, Issue 43, 2020, Pages 120-148]
  • Kordnaeij, Asadollah Conceptualizing Business Model Adaptation and Its Environmental Antecedent in the ICT Industry [Volume 19, Issue 41, 2020, Pages 13-37]

M

  • Maleki, Mohamad Mehdi Designing and Explaining Organizational Antecedents of Sustainable Entrepreneurial Orientation: Mixed Method [Volume 19, Issue 42, 2020, Pages 13-38]
  • Maleki Minbash Razgah, Morteza Designing the alignment model of social media marketing tools and goals. [Volume 19, Issue 43, 2020, Pages 120-148]
  • Manian, Amir Framework for Explaining the Role of Social Media in Customer Experience Management for Hoteling Industry: Systematic Literature Review [Volume 19, Issue 43, 2020, Pages 13-39]
  • Mohaghegh Montazeri, Mahyar Investigating the effect of intimacy in shaping the behavioral intentions of insurance customers towards new services: The mediating role of belief and attitude [Volume 19, Issue 43, 2020, Pages 171-196]
  • MohammadShafiee, Majid Developing E-Retailers Ethics Model and its Impact on Retailer Image and Competitive Advantage [Volume 19, Issue 41, 2020, Pages 39-58]
  • Mohammad Shafiee, Majid Designing a store brand competitiveness model based on environmental stimuli In chain stores [Volume 19, Issue 44, 2021, Pages 13-40]
  • Moshabaki, Asghar Conceptualizing Business Model Adaptation and Its Environmental Antecedent in the ICT Industry [Volume 19, Issue 41, 2020, Pages 13-37]

N

  • Nakhaei Moghaddam, zohreh The Impact of Communication Channels on Verbal Advertising: Investigating the Mediating Role of Social Risk and Rapid Release of Information and Moderating Role of Brand Self-Reporting [Volume 19, Issue 42, 2020, Pages 110-128]

P

  • Parhizgar, Mohammad Mehdi Analysis of Phenomenological Experiences of Strategic Management in Iranian Customs [Volume 19, Issue 44, 2021, Pages 172-197]
  • Pourmirza, Hamidreza Evelopment of Export Readiness Evaluation Pattern for Iranian Small and Medium Size Enterprises [Volume 19, Issue 41, 2020, Pages 79-100]
  • Poursaeed, Mohammad Mehdi the effective features of creating place brand in Instagram: data mining approach [Volume 19, Issue 44, 2021, Pages 120-146]

R

  • Rahimian, Samaneh Framework for Explaining the Role of Social Media in Customer Experience Management for Hoteling Industry: Systematic Literature Review [Volume 19, Issue 43, 2020, Pages 13-39]
  • Rezaei dolatabadi, Hossein Designing a store brand competitiveness model based on environmental stimuli In chain stores [Volume 19, Issue 44, 2021, Pages 13-40]
  • Rezaei Dolatabadi, Hossein Developing E-Retailers Ethics Model and its Impact on Retailer Image and Competitive Advantage [Volume 19, Issue 41, 2020, Pages 39-58]
  • Rezaian Astaneh, Mohaddeseh The relationship between gamification and user experience quality by modulating pricing strategies on platforms. [Volume 19, Issue 43, 2020, Pages 98-118]
  • Roosta, Ahmad Evelopment of Export Readiness Evaluation Pattern for Iranian Small and Medium Size Enterprises [Volume 19, Issue 41, 2020, Pages 79-100]

S

  • ShamiZanjani, Mehdi Framework for Explaining the Role of Social Media in Customer Experience Management for Hoteling Industry: Systematic Literature Review [Volume 19, Issue 43, 2020, Pages 13-39]
  • Solimanpour, Elaheh The impact of customer to customer interactions on Customer-Oriented Indicators for online shopping websites [Volume 19, Issue 42, 2020, Pages 64-85]

T

  • Tabavar, Ali asghar The Impact of Green Marketing on Medical Tourism with the Mediating Role of Technology [Volume 19, Issue 41, 2020, Pages 137-155]
  • Talari, Mohammad Developing a model of requirements for the implementation of coopetition strategies [Volume 19, Issue 44, 2021, Pages 69-97]

Y

  • Yagubi, Noormohammad The Impact of Green Marketing on Medical Tourism with the Mediating Role of Technology [Volume 19, Issue 41, 2020, Pages 137-155]